Planning a business event, pop-up, or trade show? You’ve probably got a long to-do list: signage, swag, branded apparel, booth design, and more. But if you’re overlooking custom stickers and decals, you’re missing out on one of the most cost-effective, high-impact tools for brand visibility.
At Local Threads, a trusted custom screen printing shop in Columbus, OH, we help businesses create custom stickers that not only grab attention but keep it. In this article, we’ll break down how different types of stickers and decals can amplify your event presence, enhance guest interaction, and extend your brand’s reach long after the event ends.
Popular Types of Stickers & Decals for Events
Let’s explore some of the most effective sticker and decal formats—and how they can boost your event marketing.
Bumper Stickers
Bumper stickers have long been a staple for brand promotion, and they remain effective, especially when given a clean, modern twist. Clear bumper stickers are an excellent option for businesses that want their logo or message to stand out without a heavy background. The clear edge allows your design to blend seamlessly onto cars, laptops, water bottles, and more.
These stickers are ideal for outdoor brands, local businesses, or any company seeking a long-lasting and highly visible giveaway. They’re also lightweight and easy to hand out, making them practical for high-traffic events.
Labels
If you're looking for subtle branding touches, circular event labels offer flexibility without overwhelming your design. These labels can be used to seal gift bags, decorate product packaging, or add a custom touch to water bottles or event materials.
Event labels are convenient for on-the-spot branding, whether you’re packing swag bags the night before or applying logos to boxes right at your booth. Their simple shape and easy peel-and-stick design make them an efficient tool for event teams with limited prep time.
Vinyl Sticker Sheets
When a single sticker isn’t enough, glossy white vinyl sticker pages are a smart upgrade. These sheets can include multiple mini designs, giving your audience variety and encouraging more interaction with your brand. Think fun icons, product illustrations, branded hashtags, or even small QR codes.
Vinyl sticker pages are ideal for tech events, student fairs, brand launches, or any other gathering where a creative crowd assembles. These sheets feel more premium than single stickers and encourage recipients to engage with your brand multiple times.
How to Use Stickers to Maximize Event Impact
Incorporating stickers and decals into your event strategy isn’t just about handing them out—it’s about how you use them. Here are a few creative ways to make an impression:
- Interactive sticker walls at your booth
- Scavenger hunt-style promotions using different sticker designs
- Loyalty perks—give a sticker to anyone who books, signs up, or follows your brand on social media.
- Custom-branded packaging for product demos or giveaways
Local Threads: Your Partner for Custom Stickers and Decals in Columbus, OH
If you’re ready to turn these ideas into something your target audience will love, Local Threads can help. As a family-owned screen printing and embroidery shop in Columbus, OH, we’ve spent over 25 years assisting businesses to create custom products that reflect their brand and connect with their customers.
From clear bumper stickers to vinyl sticker pages, everything we’ve discussed in this article can be custom-made to fit your style and purpose. We focus on quality, service, and getting every detail just right, so your brand presents itself exactly as you envision it.
Let’s make your next event one to remember with custom stickers and decals that truly stick! Contact us today!
